RAYAN

RAYAN

This personal project was developed during my time at Gaming Campus.
Visual identity and global art direction design for Rayan, a passionate Pokémon enthusiast and collector. The project revolves around a bold brand system, combining a vibrant and dynamic aesthetic with premium visual codes inspired by the world of collectibles.

This personal project was developed during my time at Gaming Campus.
Visual identity and global art direction design for Rayan, a passionate Pokémon enthusiast and collector. The project revolves around a bold brand system, combining a vibrant and dynamic aesthetic with premium visual codes inspired by the world of collectibles.

ROLE

Art Direction, Graphic & Motion Design

INDUSTRIES

Gaming, Entertainment

DATE

2024

BRAND

IDENTITY

The logo merges Rayan's initial with a stylized flame. The color palette pairs the intensity of red and gold with the freshness of Dodger Blue and Champagne Pink, ensuring high contrast and optimal legibility across all touchpoints.

Client – Gaming Campus
Art Direction & Design – Vincent Pounchou


© 2026 The Pokemon Company. All Rights Reserved. Pokemon and its associated intellectual properties belong to The Pokemon Company International. Music by Toby Fox.

Client – Gaming Campus
Art Direction & Design – Vincent Pounchou


© 2026 The Pokemon Company. All Rights Reserved. Pokemon and its associated intellectual properties belong to The Pokemon Company International. Music by Toby Fox.

CREDITS

TOOLS

Adobe Illustrator

Adobe Photoshop

Adobe Indesign

Adobe After Effects

Adobe Premiere Pro

Figma

Blender

Adobe Illustrator

Adobe Photoshop

Adobe Indesign

Adobe After Effects

Adobe Premiere Pro

Figma

Blender

OTHER PROJECTS

BLAUPUNKT

Blaupunkt x Iron Lynx

DIGITAL PLAYAS

Digital Playas

TOTALENERGIES

Team TotalEnergies

OTHER PROJECTS

TOTALENERGIES

Team TotalEnergies

DIGITAL PLAYAS

Digital Playas

BLAUPUNKT

Blaupunkt x Iron Lynx

LinkedIn

© 2026 — V. All Rights Reserved.

LinkedIn

© 2026 — V. All Rights Reserved.