HOMO SCROLLUS
CANAPUS
HOMO SCROLLUS
CANAPUS
HOMO
SCROLLUS
CANAPUS
To support ASICS' global Human Nature campaign, we developed Homo Scrollus Canapus, a life-size museum-style diorama portraying a modern human in their natural habitat: buried under a blanket on a sofa, surrounded by three screens.
I worked on the art direction and created the 3D visuals for the pitch, taking inspiration from the film's visual language to connect the installation with the wider campaign. The level of detail in these early renders helped bring the concept to life and played a key role in winning the pitch.
The installation was brought to life at La Villette in Paris in October 2026, inviting visitors to take a closer look at our increasingly sedentary habits and the importance of movement for mental well-being.
To support ASICS' global Human Nature campaign, we developed Homo Scrollus Canapus, a life-size museum-style diorama portraying a modern human in their natural habitat: buried under a blanket on a sofa, surrounded by three screens.
I worked on the art direction and created the 3D visuals for the pitch, taking inspiration from the film's visual language to connect the installation with the wider campaign. The level of detail in these early renders helped bring the concept to life and played a key role in winning the pitch.
The installation was brought to life at La Villette in Paris in October 2026, inviting visitors to take a closer look at our increasingly sedentary habits and the importance of movement for mental well-being.
Clients
Asics
SERVICES
Art Direction, 3D Design
INDUSTRIES
Sport
DATE
2026











CREDITS
Clients – Asics
Agency – Digital Playas
Project Lead – Robin Delépine
Art Direction – Vincent Pounchou
3D & Graphic Design – Vincent Pounchou
Clients – Asics
Agency – Digital Playas
Project Lead – Robin Delépine
Art Direction – Vincent Pounchou
3D & Graphic Design – Vincent Pounchou
TOOLS
Blender
Adobe Photoshop
Blender
Adobe Photoshop
OTHER PROJECTS
© 2026 — V. All Rights Reserved.
© 2026 — V. All Rights Reserved.



